Search engine optimization for multilingual websites.
Search engine optimization for multilingual websites.
Multilingual SEO translations for global visibility
Companies who want to sell products and services in foreign markets don't just need a multilingual website. Rather, it must be possible to quickly find the product in all languages using search engines such as Google, Bing, Yandex, Yahoo, Baidu or other regional providers.
KERN offers professional SEO translations and targeted keyword translation to adapt your content to the respective target language and search engine. This is the only way to ensure that your website remains visible internationally and achieves better rankings.
Why SEO translation is important
SEO translation goes far beyond traditional website translation. While a conventional translation conveys the content linguistically correctly in the target language, a search engine optimized translation also takes into account the specific search habits of the target group.
This means that not only is the text translated, but targeted keyword adaptation also takes place—in other words, the strategic selection and translation of keywords for the respective market.
Why is this important? Search queries vary depending on the country, language, and culture. A keyword that is frequently searched for in Germany may be of little relevance in France or Japan. That’s why it’s not enough to simply translate the original keywords—they need to be tailored to the search behavior and preferences of the target audience.
Are you interested in SEO translation?
Feel free to contact us using the contact form, by phone, or book an online meeting – we look forward to hearing from you!
Have your websites translated by KERN with search engine optimization
KERN Global Language Services ensures that your website remains visible in international markets with professional SEO translations. Our experienced team of specialist translators and SEO experts combine linguistic precision with in-depth knowledge of international search engine optimization and multilingual SEO.
With a search engine optimized translation by KERN, you can increase your international reach and ensure that your content also performs successfully in the target country.
Our services for search engine optimized translations
- Consultation: establishing a multilingual, search engine optimized website
- Online text extraction from the source format (e.g. HTML, XML, Flash presentation, databases, ASP, PHP)
- Search engine-optimized translation of existing online texts in all languages
- Unique content: creating individual and reader-friendly translations.
- Keyword translations: Determination and translation of suitable search terms (keywords) for the target country
- International Google Ads campaigns: Translation or optimization of ad texts and localization for the target market
- Multilingual product descriptions for e-commerce and online catalogs
- Advertising texts and foreign-language typesetting for online advertising banners
Your advantages with an SEO-optimized website translation from KERN
A finished translation in 24 hours
Thanks to our well-established processes, we are able to deliver translations within 24 hours if required – and for particularly urgent projects, even within 30 minutes. We work together with you to establish tailor-made processes for maximum speed and quality.
Why is an international internet presence important?
Through high-quality support and creation of your international online presence, KERN offers you future-proof access to global markets. Carefully tailoring content, language, and user experience allows you to specifically target different audiences. With our professional team taking care of translations, cultural sensitivity, and up-to-date information, your online presence will be optimized on an international level.
After all, a global and optimized Internet presence is the foundation for international business success. It opens up opportunities to expand business relationships, attract new customers, and promote company growth.
Information sheet Search engine optimised (SEO) translations
All services, areas of application and services in the field of SEO translation summarised in a compact format – clearly laid out in the information sheet.
What do you have to consider when dealing with SEO translations?
Our experts take several crucial aspects into account when translating SEO content. We ensure that your website ranks just as successfully in search engines in the desired target languages as the original. Several factors play a decisive role here:
- Keyword optimization: Strategically place relevant search terms so that they accurately reflect the content and do not appear unnatural.
- Maintain naturalness: Texts must be optimized for both search engines and readers.
- Keyword translation & adaptation: Direct translations are not enough—search terms must be adapted to local search behavior.
- SEO translations should not be literal, but must adapt to the nuances of the target language.
- Synonyms, variations, and paraphrases ensure greater keyword variance and a natural reading experience.
- The tone and style must match the brand communication to ensure a consistent brand experience.
- Market and user research helps to understand the search behavior and keyword preferences of the target group.
- International visibility can be maximized by selecting the right keywords and phrases.
- Avoid duplicate content: Search engines prefer unique content, so texts should be varied in design.
- Increase topic diversity and content depth: Cover different facets of a topic to position the website as a relevant source of information.
- Multilingual SEO for maximum visibility: Structured data, metadata customization, URL structures, internal linking, and content strategies to improve technical SEO performance.
FAQs about SEO translation
Here you will find answers to frequently asked questions about SEO translation.
What is SEO translation?
An SEO translation combines a classic translation with search engine optimization (SEO). This involves not only translating content linguistically, but also localizing keywords in order to optimize the website's ranking in the target country's search engines.
Why is a normal translation not sufficient?
Search queries vary depending on the country, language, and culture. A keyword that is frequently searched for in Germany may be irrelevant in France or Japan. That's why keywords need to be adapted, not just translated.
How does SEO translation work?
- Keyword analysis and research for the target market
- Translation & localization of content, taking SEO factors into account
- Integration of keywords in metadata, headings, and texts
- Quality testing & optimization for readability and search engine friendliness
What are the advantages of SEO translation?
- Better rankings in international search engines
- Greater reach and more traffic
- Optimized user experience through target group-oriented content
- Brand consistency across different language versions
Which languages and markets does KERN cover?
KERN offers SEO translations in all 100 languages and optimizes content for Google, Bing, Yandex, Baidu, and others – tailored to your target markets.